Théo Bourdarel's appearance on "France Bouge" on Europe 1
On June 4, Théo Bourdarel, co-founder of Ball Under Pressure, was a guest on the show *La France Bouge* on Europe 1. After spending the day at Roland-Garros, he went to the radio station’s studios to talk about his company, its innovations, and his vision for a more sustainable sport.
AlongsideÉlisabeth Assayag andÉric Babolat, CEO of the Babolat brand, Théo shared the mission that has driven Ball Under Pressure since its inception: to enable tennis and padel players and clubs to keep high-performance balls in play longer while reducing their environmental impact.
From Roland Garros to the Europe 1 studios.
The show’s atmosphere was friendly, energetic, and focused on innovation. To give a concrete example of his concept, Théo arrived with a MiniBUP, which he demonstrated live on set.
This demonstration helped explain a phenomenon well known to players: as soon as a tube is opened, the balls naturally begin to lose pressure. This gradual loss directly affects the bounce, the feel of the game, and how long the balls last.
The goal of Ball Under Pressure is simple: to recreate a high-pressure environment between playing sessions that helps preserve the balls’ original characteristics for longer.
A solution that addresses the challenges of tennis and padel.
During the discussion, Éric Babolat praised the significance of this innovation, highlighting the benefits it brings to both players and clubs. This is a significant endorsement from a long-standing figure in the tennis industry.
Today, the cost of replacing balls is a major challenge for many sports organizations. By extending the balls’ lifespan and maintaining more consistent playing conditions, the solutions developed by Ball Under Pressure help reduce expenses associated with frequent ball replacement.
The BUP120, designed for clubs and high-volume facilities, offers a solution tailored to the needs of professionals. The MiniBUP, designed for individual players, allows them to enjoy the same benefits on an individual level.
Beyond the cost savings, this approach is part of a more responsible strategy by reducing waste associated with the premature replacement of tires.
A Major Milestone for Ball Under Pressure
This invitation to appear on *La France Bouge* marks a new milestone in the development of *Ball Under Pressure*. Being invited to appear on a national television show alongside recognized leaders in the industry confirms the growing interest in solutions that combine innovation, performance, and sustainability.
A great opportunity to introduce the general public to a new way of using tennis and padel balls, combining cost savings, the joy of playing, and a commitment to the environment.
